Email Marketing Marketing

List Segmentation Strategy

E-mail Marketing (8) It’s not enough that they are interested in your niche generally. It’s not enough that they are looking to solve a certain set of problems. By breaking down their specific interests in your niche, you can send them more targeted information that can lead to them buying more products. You can also […]

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Email Marketing Marketing

Optimize Squeeze Page Sign-Up

E-mail Marketing (7) In previous steps, I’ve gone over this topic at some level. Still, optimizing your squeeze page plays such a critical role in the success of your mailing list campaigns that you need to go through specialized steps to ensure your optimization efforts are correct. It’s extremely important that you follow the steps […]

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Email Marketing Marketing

Targeting your traffic source

E-mail Marketing (6) Just because you have a lot of people on your list doesn’t necessarily mean you will make you a lot of money. There are a lot of list marketers with huge, bloated lists but are struggling. The reason is that they made the all-too-common mistake of assuming that the more, the merrier. […]

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Email Marketing Marketing

Updates and Pre-Schedule Mails

E-mail Marketing (5) The next question that you’re going to have to tackle is when you will be sending out your emails. You have to understand that your squeeze page sets up your list members’ expectations. If you do things right, your list members would not be surprised that you’re sending out emails to them. […]

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Email Marketing Marketing

Create Topnotch List Incentives

E-mail Marketing (4) Now that you have a clear idea of what incentives you can offer for your list, the next step is to come up with incentives that will position your list for success. There are two ways to do this. As I’ve mentioned in step #3, you can just go through the list […]

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Email Marketing Marketing

Decide on Your List Incentive

E-mail Marketing (3) Let’s get one thing straight. People are not going to sign up to your mailing list just because. It is not like they don’t have anything else better to do. You have to give them a compelling reason to sign up for your mailing list. There has to be something in it […]

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Email Marketing Marketing

Choosing the Perfect Platform

E-mail Marketing (2) This step is crucial. In fact, it’s so important that it only comes second in importance to Step #1. You have to have the right technology workhorse to ensure your mailing list business is a success. You have to understand that you cannot do e-mail marketing manually. It’s physically impossible. Even if […]

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