Content Marketing

Reasons It’s Perfect for Your Marketing Strategy

Believe it or not, there was a time when advertising on the radio was the very best way to expose your brand to a large audience. This was the number one way to reach the greatest number of people and nothing else came close. Then, one day, the television was born and radio advertising became […]

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Marketing

How to Get More Content?

If you’ve made it this far, then you’ve probably worked out that the internet is run on content. Content is what makes the wheels go round – it is what Google uses to index your pages, it is what readers come to your pages for and it is what sets a great site apart from […]

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Content Marketing

Marketing Your Content

‘Build it and they will come’ is not a phrase that applies here. If you’ve spent ages working on your content and creating something you’re really proud of, then you need to get out there and market it in order to ensure that it gets seen. Remember, your visitors need to encounter your posts several […]

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Content Marketing

Creating the First-Class Content

Adding content to your site alone is not enough. What is absolutely essential is that said content represents value. If it does not, then you might as well not bother. So how do you ensure that the content on your site is top quality and that it is good enough to make sure visitors want […]

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Content Marketing

The Logistics and the Numbers

Now you know what content marketing is, why it matters and how other creators are using it to grow their visibility and their trust, all while making more sales. The next question is what you actually need to do on a day-to-day basis to grow your site and build that trust. How often do you […]

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Content Marketing

Content Marketing is Crucial for Selling

Content marketing doesn’t only ensure greater loyalty and give you a big audience to sell to though: it also gives you more impact and authority. Think about your favorite celebrity. Someone that you really look up to, whose work you admire and who you think has got their life up together. Imagine if they recommended […]

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content marketing
Content Marketing

Content Marketing – Why is it Necessary?

If you’re at all interested in digital marketing and in making a name for your brand online, then it is crucial that you understand how to properly make use of content marketing. Content marketing is currently one of the biggest trends in digital marketing as a whole and is an area that many website owners […]

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