All of these tips and strategies will hopefully show you that you can be highly effective as an internet marketer in a fraction of the time that it would take to handle similar marketing offline. The web is a powerful equalizer and a great ‘force multiplier’ – it allows individuals to have all the impact of huge corporations.
But while these systems are quick and powerful, you also need to think about how you can optimize and streamline your approach to them. How can you become faster so that you can get more done in less time?
There are plenty of answers to this, but largely it will once again come down to leveraging the power of the internet and using the tools and resources that it presents you with.
For example, one thing that you should never underrate is the power of outsourcing to other service providers. If you can get someone else to complete a task for you, then that frees you up time to work on other more important things – don’t be shy to do that!
Need to edit the cover of a PLR product? Write blog content? Build a list of potential influencers to contact?
Then consider hiring a freelancer through a site like UpWork or consider using a virtual assistant who will do nearly any online job for just a few dollars per hour. If you can do this, then you can get a lot of your systems to work for you.
Heck, you can even go one step further and use ‘service arbitrage’. This means you are going to offer your services as a writer or a web designer for $30 per hour and then outsource the work to a white label service that will do it for $20 an hour. You just pocket the $10!
You can also streamline your workflow by making rules that you follow yourself. This might mean keeping communication overhead to a minimum by not engaging in Skype calls or online meetings, or it might mean simply finding ways to be more disciplined in the way you approach work.
Setting yourself short ‘blocks of time’ to work in can help, as can using things like the Pomodoro technique.
Then there are tools like Asana that help with time management and things like IFTTT that can run your social media for you.
Leverage these tools as much as possible to take all the things you’re doing every day and to get technology and other people to handle them for you.
This is how the busy business person should approach internet marketing – and you’ll discover a lot more tips on this in the free resources that came with this ebook.
At this point, you should now be ready to get out there and to start ‘learning by doing’. If you take only one thing from these series, then it should be that internet marketing doesn’t have to take a long time. You can be highly effective in promoting your existing brand or a completely new one and you can even create completely self-automated businesses that will run and even scale themselves while you sleep.
It just takes a business mind and a couple of evenings a week and you can start getting the message out to the entire web. And once you learn how to do that, anything is possible. Employ these techniques, dive in and good luck!
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